The name is a node to a dying-but-not-completely-yet communication tool : THE SMS, you know, from the 00’s, almost vintage now.
Do you also use t-shirts to display some of your thoughts (^?^)
1.Clothes are really important communication tools. It’s the main reason for us to bring the SMS series to life.
2.There is wisdom into popular expressions that deserve to be remembered and understood.
So we worked on an all series of catchy phrases and known expressions turned into custom ones, updated somehow.
Here's the result
Mostly available in three colors : Heather Grey, Black and White. We also played with the size of the graphic, both meaningful as a small service than as a bigger one. More small messages to come.